Equal Justice Initiative
Equal Justice Initiative
The︎ Legacy Sites
Year
Year:
2023
2023
Agency
Company:
Madeo Studio
Services
Services:
UI/UX Design, Digital Direction
The Legacy Sites website serves as the digital entry point to the Equal Justice Initiative’s cultural institutions in Montgomery, Alabama, including the Legacy Museum, the National Memorial for Peace and Justice, and the Freedom Monument Sculpture Park. Its providing historical context and emotional grounding ahead of a physical visit, framing more than 400 years of American history through truth-telling, remembrance, and reflection.
The Legacy Sites website serves as the digital entry point to the Equal Justice Initiative’s cultural institutions in Montgomery, Alabama, including the Legacy Museum, the National Memorial for Peace and Justice, and the Freedom Monument Sculpture Park. Its providing historical context and emotional grounding ahead of a physical visit, framing more than 400 years of American history through truth-telling, remembrance, and reflection.
Beyond being informational, the site prepares visitors for a meaningful and often challenging experience aligned with EJI’s mission. The Legacy Sites website moves with a quiet rhythm, where space, type, and imagery shape the flow of reflection. Subtle motion and layered transitions guide attention, letting the story unfold organically while balancing emotional resonance with clarity and presence.
Beyond being informational, the site prepares visitors for a meaningful and often challenging experience aligned with EJI’s mission. The Legacy Sites website moves with a quiet rhythm, where space, type, and imagery shape the flow of reflection. Subtle motion and layered transitions guide attention, letting the story unfold organically while balancing emotional resonance with clarity and presence.







